For independent cafés & restaurants

Good food.
Clearer direction.

Thoughtful websites, clearer menus and practical business support. Built around your outlet, your customers and your budget.

Find your starting point Explore a creative menu
Based in PuneClear, fixed scopesYour accounts stay yours
Websites / Menus / Practical supportTake a closer look
Made for small, independent outlets Projects from ₹1,999 Practical support, clear deliverables Monthly care is optional
What we do

Good food deserves
a clear first impression.

Start with the part that needs attention. We help organise how customers find you, understand your menu and get in touch — then look at what to improve next.

Get your essentials online.

A considered website, accurate Google profile and an easy-to-open menu. Make the details customers need simple to find.

Websites / Google profile / QR menus

Make your menu work harder.

Readable layouts, organised categories and consistent information. A menu that feels like your café and is easier to browse.

Menu design / Descriptions / Print files

Know what to tackle next.

A fresh look at your customer journey and nearby competition, with a short, prioritised action plan you can actually use.

Business check-ups / Research / Action plans
A creative menu concept

Menus worth
a second look.

A menu can have personality and still be easy to read. This fictional Fieldnotes concept pairs expressive lettering, illustrated details and warm colours with clear categories and prices.

Explore Coffee and Kitchen. All items and prices are illustrative.

Fieldnotes café / Menu conceptDesigned to be browsed
Fieldnotes.Coffee & little pleasures
The everyday menu

Sip. Snack.
Stay a little.

Coffee, conversation and a little something good. Pick your favourite kind of pause.

AI-generated cappuccino and croissant in a fictional caféthegoodstuff.
First, a little coffee.
A good excuse to linger.Fictional café · Sample menu
Illustrative items & prices

Fieldnotes is fictional. The image is AI-generated. This is a design example, with no client work, testimonials or results implied.

Your food has personality.
Your menu can, too.

Discuss your menu
Simple starting points

A useful next step.
A price you can see.

Choose one project or start with the essentials together. No compulsory monthly retainer.

The essentials, together

Your website + Google profile.

A one-page website, digital menu, contact buttons and Google profile cleanup. One coordinated setup and handover.

₹7,499One-time service fee · one outlet
Start here
01Google Profile CleanupBring your essential business information up to date.₹1,999one-time
  • Review and cleanup of one eligible Google Business Profile
  • Approved hours, contact details, categories and description
  • Up to 10 supplied photos and your menu link
  • Review link/QR, one revision and 20-minute handover

Best for: an incomplete or outdated profile.

Google Business Profile is free. This fee covers our work. Verification assistance is included; platform approval, suspension appeals and ranking guarantees are excluded.

Enquire about this ↗
02Menu MakeoverA cleaner menu for tables, phones and sharing.₹2,499one-time
  • Up to 30 items across two designed menu pages
  • Organised sections, prices and lightly edited descriptions
  • Print-ready and phone-friendly PDFs
  • QR linking to the digital copy; two revision rounds

Best for: a hard-to-read or inconsistent menu.

Printing and any paid file hosting are extra. Recipe development, ingredient costing and profitability engineering are outside this package.

Enquire about this ↗
03Café Website StarterA welcoming online home with the essentials.₹5,999one-time
  • One mobile-friendly page with up to eight supplied photos
  • Menu with up to 30 items and a QR linking to it
  • Hours, location, call/WhatsApp buttons and delivery links
  • Basic page metadata, two revision rounds and handover

Best for: outlets without a useful website.

Domain, hosting and subscriptions are extra. Ordering systems, payments, reservation software and ongoing edits are excluded. Your domain and business accounts stay yours.

Enquire about this ↗
04Café Business Check-UpFresh observations and five practical priorities.₹2,499one-time
  • 45-minute owner interview and one visit up to 60 minutes
  • Comparison of three nearby competitors
  • Review of menu presentation, online details and enquiries
  • Three-page report, five priorities and 30-minute discussion

Best for: owners unsure what to improve first.

Visit area is agreed before booking; extra travel is quoted separately. Implementation, financial audits, food-safety assessments and specialist operating advice are excluded.

Enquire about this ↗
05Monthly Local Presence CareKeep your Google profile current without the extra task.₹2,499per month · optional
  • Four Google posts and up to five supplied-photo uploads
  • Replies to up to 10 reviews and an opening-hours check
  • One-page activity/results report and 20-minute review call
  • One consolidated content revision; monthly renewal

Best for: busy owners with an accurate, accessible profile.

Initial profile cleanup is separate if needed. Website edits, social media management, photography and advertising are excluded. No guaranteed enquiries, sales or rankings.

Enquire about this ↗

Introductory service fees for one outlet and one language. Photos and business information are supplied and approved by you. Domain, hosting, software, printing, photography, advertising and extra travel are separate and agreed before purchase. The bundle includes Website Starter and Google Profile Cleanup; the separate print-menu redesign is optional. Prices are as listed for one outlet.

How it works

Small steps.
Clear expectations.

01.

Understand your outlet.

Tell us what’s missing or taking too much time. We look at the need before recommending a package.

02.

Agree, then create.

You receive a written scope and full cost breakdown. Projects begin with 50% upfront, followed by a preview and the agreed revisions.

03.

Review and hand over.

Approve the work, settle the balance, then launch or receive your files. Add monthly support only when it is useful to you.

A personal approach

Independent thinking.
Practical support.

StratLens is an independent practice based in Pune, focused on small cafés and restaurants. You work directly with the person organising your project, from the first conversation to handover.

We use research, design tools and AI assistance to prepare the work, then check it against your real business information. Consulting starts with observations and practical priorities. Specialist financial, kitchen and compliance work needs a qualified professional.

✓ A written scope before you commit
✓ Your approval before work goes live
✓ Your accounts, files and business information stay yours

A few fair questions.

Do I need to buy a monthly package?

No. One-time projects stand on their own. Monthly care is optional and covers only the listed recurring work.

Will this guarantee more customers?

No. We commit to the agreed deliverables. Sales, enquiries and rankings depend on many factors. Where tracking is available, we review activity and owner-confirmed enquiries rather than treating clicks as sales.

What do I need to provide?

Your current menu and prices, accurate contact details, opening hours, photos you have permission to use and authorised account access. We agree the required materials before starting.

How long does a website take?

A typical target is 7–10 working days after the advance, approved content and required access arrive. Your written proposal confirms timing. Content delays and platform verification can extend the schedule.

Can I start with a smaller project?

Yes. Google Profile Cleanup starts at ₹1,999. Choose a useful first improvement and add other work later. We remove overlapping work when combining services.

Let’s find your starting point

Tell us about
your place.

A café, a family restaurant, a new idea. Start with what you need help with — we’ll work from there.

Pune · Independent cafés & restaurants

Project scopes and external costs agreed before payment.

Your enquiry is sent securely through FormSubmit to StratLens. We’ll use your details to respond to this enquiry.

Illustrative design · fictional café
Fieldnotes café

Sip. Snack.
Stay a little.

A small interactive menu concept. All items and prices below are examples.

Your project uses your approved menu, actual photographs and accurate business details.

Privacy & enquiries

This website does not use analytics or advertising trackers. When you select Send enquiry, your name, business, location, reply email, optional phone number and message are sent to FormSubmit, which forwards the enquiry to stratlensconsulting999@gmail.com.

FormSubmit states that it retains submissions for 30 days. StratLens receives a copy by email and uses your contact details to respond to your enquiry. For deletion requests, email stratlensconsulting999@gmail.com. Read FormSubmit’s privacy terms.

If you choose the WhatsApp alternative, the page prepares your message locally. Only opening WhatsApp passes the message to WhatsApp; you review and send it yourself. WhatsApp’s privacy terms apply. Copying or downloading a message does not send it.

The hosting provider may process standard connection information to deliver the website. Share only information needed to discuss your project; do not include passwords, financial account details or customer lists.

Terms

StratLens is an independent practice based in Pune. Project-specific terms are agreed in the written scope before payment.

Payment and start date

Projects begin with a 50% advance. The balance is due after agreed approval and before launch or handover. Prices are as listed for one outlet.

Work starts on the date we confirm in writing that we have begun, after we receive your advance and the materials we need.

Scope and revisions

Google Profile Cleanup includes one revision. Menu Makeover and Café Website Starter each include two revision rounds. Monthly Local Presence Care includes one consolidated content revision. The bundle uses the revision limits of its included services. Business Check-Up revisions and any additional work follow the agreed written scope.

Refunds and cancellations

Before work starts, you can cancel and receive a full refund of the advance, minus any approved external purchases already made.

After work starts, the advance covers work completed to that point. We show you in writing what has been done and refund any unused part.

After final delivery or launch, fees are not refundable, but we correct errors in the agreed deliverables at no extra charge.

To cancel, message us on WhatsApp or email.

Waiting for materials or feedback

If we are waiting on your materials or feedback for more than 14 days, we may pause the project. If there is no reply for 30 days, we may close it; the advance then covers work completed to that point and any unused part is refunded. Restarting may need a new schedule.

Monthly care

Please give 3 days' notice to cancel the monthly care package. The current month is not refunded.

Final files and ownership

You own the final agreed deliverable files after full payment. Third-party items such as stock images, fonts or software remain subject to their own usage terms. I may describe the work in general terms, but I will not name you or show your details without your permission.

Questions: stratlensconsulting999@gmail.com